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eCommerce Website Analyst

Maxwood Furniture
locationCharleston, SC, USA
PublishedPublished: 6/14/2022
Technology

Job Description

Job DescriptionDescription:

Maxwood Furniture is a rapidly growing furniture company with an expanding portfolio of brands such as Max & Lily, Plank + Beam, and Maxtrix. Since launching over two decades ago, we have established multiple sales channels including our DTC websites and third-party marketplaces. We’re passionate about creating an inspiring and engaging shopping experience for our customers, bringing their home decor dreams to life with stunning, on-trend pieces.


We are seeking a new member to add to our Development team. Are you ready to be a part of something amazing?


We are seeking an experienced and data-driven UX Analyst to join our team, focusing specifically on optimizing the user experience of our e-commerce websites. In this role, you will be instrumental in understanding user behavior, identifying pain points, and advocating for enhancements that drive customer satisfaction, conversion, and loyalty. You'll leverage a variety of research methods and tools to translate insights into actionable recommendations, directly impacting our online business success.


Responsibilities

  • Journey Mapping & Analysis: Utilize journey mapping tools (e.g., FullStory, Hotjar, or Contentsquare) to visualize and analyze user flows, identify friction points, and uncover opportunities for improvement across the e-commerce customer lifecycle.?
  • Usability Testing & Interviews: Plan, conduct, and analyze qualitative research, including usability testing and user interviews, to gather direct feedback on website functionality, content, and overall user experience.?
  • Insight Generation: Synthesize qualitative and quantitative data to uncover deep user insights, identify trends, and formulate clear, actionable recommendations for UX improvements.?
  • Reporting & Presentation: Clearly communicate research findings, insights, and recommendations to stakeholders across the organization through compelling presentations and reports.?
  • A/B Testing & Optimization: Collaborate with product and development teams to design and implement A/B tests based on UX insights, continuously iterating and optimizing website performance.?
  • Problem Solving: Proactively identify user experience issues and propose innovative solutions that align with business goals and user needs.?
  • Advocate for the User: Be the voice of the user within the organization, championing user-centered design principles and best practices.?

Requirements:

  • 2+ years of experience as a UX Analyst or similar role, with a strong focus on e-commerce websites.?
  • Proven expertise in using journey mapping and session replay tools (e.g., FullStory, Hotjar, or Contentsquare) to analyze user behavior.?
  • Demonstrated experience in planning, conducting, and analyzing qualitative research methods, including usability testing and user interviews.?
  • Strong analytical skills with the ability to translate complex data into clear, actionable insights.?
  • Excellent communication and presentation skills, with the ability to articulate findings to both technical and non-technical audiences.?
  • A user-centered mindset with a passion for creating intuitive and effective digital experiences.?
  • Familiarity with UX design principles and best practices.?

Nice-to-Haves:?

  • Experience with Google Analytics or other web analytics platforms for identifying trends and validating qualitative findings.?
  • Previous experience working collaboratively with marketing and development teams to implement UX improvements.?
  • Understanding of e-commerce KPIs and their relationship to user experience.
  • Familiarity with A/B testing methodologies and tools.?

Benefits

  • 401(k) matching
  • Dental insurance
  • Employee assistance program
  • Employee discount
  • Flexible schedule
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Vision insurance
  • Paid time off
  • Professional development assistance

Ability to Commute: Daniel Island, SC 29492 (Required)

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